With the start of my company I knew that I desired to create a stylish, custom and sought after brand; but I also wanted my company to serve as a platform to support my passion for helping young girls feel strong, empowered and perfect just the way they are! While teaching for 12 years of my career I saw first-hand how the foundation for healthy self-esteem is formed very early in life. I witnessed children deal with bullying, peer pressure, body image and a lack of understanding of who they are. Children struggled with feeling proud of their sense of self and standing strong when dealing head to head with such issues. Then I had a son who was born with Sensory Processing Disorder and his early stages of life were filled with fear and anxiety of the world instead of an awe of what it contained. It was like he was born already feeling inadequate, not sure of his place in the world, and feeling self-conscious about being "different" than his peers. He is a sensitive soul that I believe can add greatness to the world, but my fear that he will hide that uniqueness to fit in made my desire even greater to start teaching and giving back to programs that help not only girls, but EVERYONE, learn how to follow their heart, believe in who they are and create a life they wish to have. 

Children can be taught these skills at all ages, but my goal is to begin to reach kids at a young age. Childrens' brains function in different brain waves at specific ages. We have an increased chance of cultivating a true sense of self and positive ways of dealing with adversity when we teach these skills before the age of 12, because the teachings delve straight into their subconscious mind and our subconscious is ultimately responsible for how we act and react to events later in life.